Earlier this year we completed a very successful Superheroes topic in school. However many of the initial ideas I had never made it out of the revolving doors, so to speak.
One of the biggest influences for ideas and content was discovering the Brooklyn Superhero Supply Company and the spin off thoughts that occurred. The Superhero Supply store is a real shop in Brooklyn which sells all sorts of hero paraphernalia, from capes to muscles in a tin. Behind a swinging bookcase is of course a secret lair, a children’s writing and tutoring workshop.
The Superhero Supply Company is part of 826 National a non-profit organisation in the US to help support school children with homework and writing. Established by Dave Eggers it now has “stores” across the country with a simple aim:
Our goal is to assist students ages six to eighteen with their writing skills, and to help teachers get their classes excited about writing.
Of course what struck me about the concept and especially the Superhero online store, was the level of meta fiction that could be explored. This topic can easily focus on the comic book fiction but the mundaneness of shopping for a suitable replacement cape struck me as such a great idea to work with.
- Turn your classroom into a store for Superheroes.
- Try and find a mannequin that you could use to show a superhero outfit.
- Use the Pixar film The Incredibles.
- What happens in the everyday life of a Superhero?
- In drama explore everyday routines with a superhero costume on – queuing for a bus, picking up some milk from the shop.
The online store provided me with a rich vein of ideas for writing beyond children’s own fictional heroes.
The persuasive language used to sell the special products on offer would be a great text to unpick. For example on sale at the online store is Item No. 2503 – STANDARD 58″ SUPERHERO CAPE.
For over two centuries, the BSSCo. Standard 58″ Superhero Cape has been the industry standard in fly-wear for professional heroes. Every cape we ship meets all Superhero Alliance and FAA regulation requirements, and is specially designed for maximum flight control and resistance to air burn.
If you’re a working, flying superhero, the Standard 58″ Superhero Cape is a must-have. Because let’s face it. Without one, you’re just some guy who looks like he’s falling.
Available in a variety of colors.
The act of exploring the sophisticated persuasive devices used in the short product descriptions would be an excellent class activity.
- Develop your own online Superhero Supply store.
- Invite children to bring in toys and gadgets that could be rebranded as hero gear.
- Model how to write a similarly persuasive piece for their own gadgets.
- Children could role play the real life store or an order by telephone- Superhero and sales assistant, “I’m looking for something a little darker…”
- Develop a customer newsletter from the store or a flyer.
- What other things might we find in tins? Muscles, gravity – create your own Hero Basics range
- Script a radio or TV commercial as a Superhero endorses the store.
Further to these ideas we looked at how the children could design and make their own superhero costumes. This could be done so that they could wear them and then use them in subsequent drama and fictional work.
On reflection we did think that full size costumes for each child might end up quite a complex operation, so considered three alternatives. (1) To buy lots of dolls that could be dressed in miniature (2) Invite some local fashion design students to help (3) Creating a utility belt may be a design project that would allow children to work individually.
Accompanying these little design and make projects children could provide instruction manuals for the products that are created, such as the functions of the belt or the unique features of their cape.
Of course the stores have real products and their sale raises money for the 826 tutoring programmes and running costs. Each store has a different style as explained on the 826 National web page:
San Francisco’s pirate supply store sells glass eyes and one-of-a-kind peglegs, 826NYC’s Superhero Supply Company offers custom-fit capes, Seattle’s Greenwood Space Travel Supply Company sells all your space commuting appurtenances, 826michigan’s Liberty Street Robot Supply & Repair Shop specializes in must-have mechanical conveniences, while 826LA features a time travel store, there’s a secret agent supply store in Chicago, and the Cryptozoology shop in Boston is now open!
Spend any amount of time browsing the products available in the online store and you are bound to be inspired.
It is unfortunate I never got to put some of the ideas I have outlined into action, but I hope that sharing them here may give you the opportunity.
Pic: Jeffrey O. Gustafson
